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Jochen Wirtz

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Services marketing: people, technology, strategy

by Christopher H. Lovelock, Christopher Lovelock, and Jochen Wirtz
First published in 1983
21 editions, 7 ebooks

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Essentials of Services Marketing

by Jochen Wirtz, Patricia Chew, and Christopher H. Lovelock
First published in 2008
9 editions, 2 ebooks
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Intelligent Automation

by Pascal Bornet, Ian Barkin, and Jochen Wirtz First published in 2020
3 editions

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Intelligent Automation : Welcome To The World Of Hyperautomation: Learn How To Harness Artificial Intelligence To Boost Business & Make Our World More Human

by Pascal Bornet, Pascal Bornet, Ian Barkin, Ian Barkin, and Jochen Wirtz First published in 2021
2 editions

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Understanding Service Consumers

by Jochen Wirtz First published in 2017
2 editions

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Positioning Services in Competitive Markets

by Jochen Wirtz First published in 2017
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Service Marketing Communications

by Jochen Wirtz First published in 2017
2 editions

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Understanding the Role of Business Analytics: Some Applications

by Hardeep Chahal, Jeevan Jyoti, and Jochen Wirtz First published in 2018
2 editions

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Services marketing in Asia: a case book

by Jochen Wirtz First published in 2005
1 edition, 1 ebook
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Services Marketing in Asia: Managing People, Technology and Strategy

by Christopher Lovelock and Jochen Wirtz First published in 2001
1 edition

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Service Pricing and Revenue Management

by Jochen Wirtz First published in 2017
1 edition

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Automatisation Intelligente: Apprenez Comment Utiliser l'intelligence Artificielle Pour Stimuler les Entreprises et Rendre Notre Monde Plus Humain

by Ian Barkin, Jochen Wirtz, and Pascal Bornet First published in 2020
1 edition

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Pricing Services and Revenue Management

by Jochen Wirtz First published in 2017
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Managing Relationships and Building Loyalty

by Jochen Wirtz First published in 2017
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Improving Service Quality and Productivity

by Jochen Wirtz First published in 2017
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Designing Customer Service Processes

by Jochen Wirtz First published in 2017
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Complaint Handling and Service Recovery

by Jochen Wirtz First published in 2017
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Designing Service Processes

by Jochen Wirtz First published in 2017
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Crafting the Service Environment

by Jochen Wirtz First published in 2017
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Managing People for Service Advantage

by Jochen Wirtz First published in 2017
1 edition

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ID Numbers

OLID: OL1449218A

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